POSCO’s corporate identity (CI) represents trust, balance, harmony, innovation, and permanent development. The balanced arrangement of five alphabetical letters of POSCO, with “S” in the center, symbolically represents the corporate philosophy that aims for “balance and harmony.” The concentric letters reflect “constant innovation” and “permanent development.” As a member of POSCO Family, POSRI adopted the current CI on Dec. 30, 2010 to share a sense of unity and solidify synergy with other affiliates of POSCO Group.
Any modification or unauthorized use of the CI is strictly prohibited.
Corporate introduction (powerpoint)
POSCO Research Institute brochures